The SEMA 2026 ADAS Showcase is expanding its hands-on education for shops working around advanced driver assistance systems. Announced October 15, the program brings vehicle engineers and calibration specialists together in Las Vegas November 3–6.
SEMA ADAS Showcase: where and what to expect
The Showcase occupies Upper South Hall booth 31200. Ford, General Motors and Rivian representatives are scheduled to participate. Two calibration bays will support demonstrations involving cameras, radar and the ways vehicle geometry, sensor location and replacement components can affect system operation.
Registered SEMA buyers and exhibitors can take part. Short technical discussions will be followed by questions and equipment inspection. The separate OEM Collision Repair Technology Summit on November 5 requires additional registration and a fee.
Questions worth bringing from a 12-volt shop
For an installer, the useful takeaway is a better checklist for the next job. Bring a specific vehicle and planned modification to the discussion rather than a general question about whether an upgrade is “safe.” Ask:
- Which manufacturer procedure applies to this exact vehicle and proposed work?
- What should the shop document before starting?
- Which inspection or calibration steps belong in the job estimate?
- When should the work involve a qualified calibration provider?
Those questions also help customers compare proposals. A clear scope should explain who handles each part of the work and what information the shop needs before committing to the installation.
Another stop for ADAS integration education
SEMA’s FutureTech program adds an “ADAS Unlocked” session on November 4 at 1 p.m. in Room N255. A November 5 session at 10:30 a.m. in FutureTech Studio, booth 24401, focuses on ADAS performance, validation and integration. Times are local to Las Vegas.
For related audio-system planning, our guide to modern OEM infotainment integration explains why retaining factory functions deserves attention before choosing replacement equipment.
Photo supplied by SEMA for its ADAS Showcase announcement.
